I have been in network marketing now for 50 years, 45 of those as a full-time sales leader, company owner, and coach.  I am dismayed at the direction our profession has taken.  I believe we are playing weak defense and have lost our way… and let the winds of dissention and ignorance uproot our DNA.

Network Marketing is a very specific distribution model based on the rule that any customer may become a distributor and enroll other customers on which they earn an income.  Because this rule applies to everyone, an exponential growth of the sales force can be created resulting in 100’s, 1000’s, perhaps 10s of thousands of customers on which one can earn an income. 

The opportunity this model creates is to build a team large enough that we earn on customer orders 24/7. This is where freedom and independence lies.  

Residual or Legacy income.  

It only is possible when our products remain in demand long term. 

If you are wise enough or fortunate enough to be selling legacy products, you can build an asset (your sales force and customer list) worth far more than your monthly income.  But only if you are empowered to recruit…recruiters.  That’s right.  Recruit sales leaders that will in turn recruit sales leaders.  That is what creates exponential growth.  Everything else is linear.  And linear never keeps up with attrition. 

If you feel your company is guilty of the things I speak to in this video; if you long to have the tools, training, and systems that will empower you to sell your income option as powerfully as you sell your products; if you want to return to exponential growth…the kind of growth that got your company to where it is today, then I encourage you to send this message to your CEO, ownership, and your sales force.  The Four Year Career is possible, and it is not illegal😊.   RB

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